GuruScam Forum

Joe Z · Joined: 02 May 2008 Posts: 38 Location: Rock Hill, SC USA

Here's the call to buy on a popular IM product sales site:

"About Your Product Delivery:
By using the secure order form below you can be reading '***' (instantly downloadable pdf format) in just two minutes, even if it's 2am in the morning"

Well, for starters, there is NO form below, or anywhere on the page, actually. There IS, however, a button above.

You can get it at 2am in the morning ... as opposed to 2am, er, when?

And, being anal, there's no period (what y'all call a full stop) where the author had been using reasonably correct grammar previously. Either do it or not; don't mix things.

Bottom line: I really, really want to buy, but this just turns me off. I've gone back to the site, maybe, four times, VISA in hand, but this just puts me off. Sorry.
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Janet · Moderator Joined: 11 Jul 2007 Posts: 267

You should see some of the huge whoppers that Mike Filsaime does, yet he makes the sales. Some of his spelling mistakes are dire, but he just doesn't care.
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PhiltheBear

mysweetjane · Joined: 06 Nov 2007 Posts: 105 Location: Sydney

purchases at 2.00 a.m. in the morning! What always surprises me though is that in the WF for instance the amount of manual downloads. I hate having to wait until someone wakes up and sends me an email. I want it NOW! I guess I'm surprised because I expect IM people to be a bit more savvy than I'll send out an email.

Mike Filsaime always used to start his emails to me as Hi {First Name Fix}. I know Leanne is boring ...but it might be nice to call me that!

Leanne Smile

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PhiltheBear · Posted: Sat May 10, 2008 8:42 am Post subject: Re: I make all my

Joe Z · Joined: 02 May 2008 Posts: 38 Location: Rock Hill, SC USA

Janet, this is just me being me. Jimmy D. sells a ton of his stuff and he even tells you not to worry about silly things like grammar (there/their, its/it's, who cares?), but when there are so many really, really obvious errors, you have to wonder about the author's, well, authority. When posting to a site like this, I don't worry about the small stuff, but, damn, if I'm charging folks, you know I'm going to spell check the sucker, at the very least.
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Jo Blythe · Joined: 21 Mar 2008 Posts: 50 Location: fnee, UK

Hi all!

I personally think that spell checkers are a source of some of the cock-ups on sales pages and forums etc!

"Their are sew many things that pass threw a spell check - which obviously kneed too bee given a manual cheque before ewe can be certain that it makes sense!"

If you see what I mean . . . . . . . .
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PhiltheBear · Posted: Mon May 12, 2008 9:54 am Post subject:

Tony - guruscam man · Site Admin Joined: 05 Jul 2007 Posts: 249

If you think I'm poking my head above this particular parapet you're sadly mistaken!

Have a nice day Embarassed

Tony
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profitclinic · Joined: 09 Oct 2007 Posts: 197 Location: Melbourne, AU

Ah, damn... now what am I supposed to do with this box of rotten tomatoes, Tony?

But getting back to the issue, I suspect you'll find that so many of these inane statements stem from the "safety in numbers" mentality that has people buying every over-hyped "magic formula/silverbullet/killer copy" product claiming to solve all their advertising problems.

Any genuine advertising professional will tell you, frankly, that there are NO "magic formula", "silver bullet" or "killer copy" solutions.

All these claims do is sell false hope -- but false hope brings in money from people who are conditioned to be CONSUMERS, EMPLOYEES and IMITATORS instead of MARKETERS, ENTREPRENEURS and INNOVATORS.

Inevitably, the chickens come home to roost... but consequences tend to be delayed and, when that happens, the wrong lessons are usually learned. Of course, the longer the delay, the bigger and meaner those chickens become, so the final come-uppance can be ugly.

But, too often, there is NO punitive outcome for the perpetrators, often because regulators turn a blind eye due to short-sighted thinking on issues of jurisdiction, especially online.

The biggest scam in history was SkyBiz2000. This is a topic on which I'm very qualified to comment, because I was a member of the 7-member team that worked long and hard to bring it down -- and which received death threats for trying to investigate connections between the people behind it and organised crime in the USA.

The trigger point that brought it crashing down was disarmingly simple: when every other regulator was shrugging its shoulders because it had no jurisdiction, Australia's ACCC brought an action against a single SkyBiz2000 member under the anti-pyramid selling provisions of our Trade Practices Act for promoting it within Australia, where it definitely had jurisdiction.

Once the federal court handed down a conviction (the penalties start at $110,000 per offense -- ie for each person recruited), it collapsed overnight in Australia as people bailed out FAST. This quickly spread to a global panic and, less than two weeks later, SkiBiz200 was dead.

Some of the shady characters really behind it (not the public front men) are still doing jail time in the USA.

But it's interesting that the ACCC didn't make a move until several months after I suggested the exact strategy it eventually used in my regular column in Australia's (then) only magazine for the direct selling industry.

Like most bureaucracies, more time and energy seems to be devoted to protecting fundamental orifices than in actually protecting consumers and victims and prosecuting perpetrators, so what might be an obvious solution to any lateral thinker gets lost from the regulator's forward view because it's so pre-occupied watching over its shoulder.

John Counsel
CEO, The Profit Clinic
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